Dakini has been crafting high-quality, comfortable gear for the urban outdoor enthusiast since 1993.
We ignore fads. We focus on reflecting your authentic inner awesomeness.
Dakini is what you reach for when you’re at your best, living your life and exploring your world.
That’s who we are.
Our Story
Founded in 1993, Dakini is still privately owned and operated out of my native state (okay, Commonwealth) of Massachusetts. Our clothing is sold worldwide.
That’s the boring corporate stuff. Let me tell you about some things we think are really important.
I loved the word Dakini from the moment I encountered it. The Dakini are spirits or messengers—when you see the Dakini, you are said to be a “holder of the crazy wisdom.” That made perfect sense to me when I was 25 years old. (Actually, it still does.)
My incredible team make clothes that are a lasting investment. They look great and fit great for a long, long time, through many adventures.
We essentially created our own category of clothing. We wanted to ski and run and hike and live, and then walk into a cafe.
Our favorite thing is when we hear people call their jacket, or dress or pullover or whatever, “my Dakini”. We hear that a lot. It’s fantastic.
Our customers treat us great, and we try to do the same for them. We think our customer service absolutely should be as exceptional as our clothes are. How’s that for crazy wisdom?!
We may have launched in 1993 but we feel like we're just getting started.
